PR Manager

Job Title: PR Manager

Location: Amsterdam, Netherlands

About Studio FLORAFLORA:
Studio FLORAFLORA is a lifestyle brand specializing in personalized products and experiences. We combine creativity, craftsmanship, and attention to detail to deliver unique, high-quality items to our clients. We are looking for a strategic and creative PR Manager to enhance our brand visibility, build strong media relationships, and tell the story of Studio FLORAFLORA to the world.

Job Description:
 As PR Manager, you will be responsible for managing all aspects of public relations, including media outreach, influencer partnerships, and brand storytelling. You will work closely with marketing and creative teams to craft compelling campaigns that elevate our brand presence across multiple channels.

Key Responsibilities:

  • Develop and execute PR strategies to increase brand awareness and reputation

  • Build and maintain relationships with media, influencers, and industry partners

  • Write press releases, media kits, and other communication materials

  • Coordinate events, product launches, and collaborations with partners

  • Monitor media coverage and report on PR performance

  • Collaborate with marketing and creative teams to align PR initiatives with campaigns

  • Identify opportunities for features in relevant publications and media outlets

Qualifications:

  • Proven experience in public relations, preferably in lifestyle, retail, or creative brands

  • Excellent written and verbal communication skills

  • Strong network of media contacts is a plus

  • Creative mindset with a strategic approach to brand storytelling

  • Ability to work independently and manage multiple projects

  • Passion for lifestyle, personalization, and high-quality products

What We Offer:

  • Competitive salary and benefits

  • Creative and collaborative work environment in Amsterdam

  • Opportunity to shape the public image of a growing lifestyle brand

  • Hands-on role with visibility across multiple marketing and brand initiatives

How to Apply:
 If you are a proactive and creative PR professional with a passion for lifestyle brands, please send your CV and a brief cover letter to team@studiofloraflora.com